The Act Today team works across many industries, business and organisations, continually supporting, implementing and improving how Act! is working for our clients. Over the years we have realised the benefits of well managed customer data and the power that sits behind this data for business owners and their teams.

Here, we share the latest and greatest tips and tricks you can use with you Act! CRM along with industry trends, new technologies, integrations and new features all designed to make your life easier and help you create a closer connection with your customers.

Getting organised with the right technology will provide you with the best chance of creating a successful business. Regardless of what industry you are in, or how many employees you have, these four systems will dramatically improve the day-to-day work life for you and your team.

There are many benefits of a Cloud CRM solution. Not only can you save time and money, but you can also make life a lot easier for your employees. Here is a summary of the top 6 reasons why moving your CRM to the cloud is a good move for your business.

If you are in the business of selling, you may have heard of the term ‘lead nurture’. It describes the process of attracting, engaging and convincing a potential customer to purchase from you. Find out some simple marketing tactics that you can use to create new customers.

Lead generation is among the leading priorities for B2C and B2B marketers, but surprisingly, few effectively qualify and nurture leads to increase the probability they'll eventually make a purchase. 

Written by   |   Aug 7 2019

Are you struggling to manage to get everything done each day? Here are 10 tips to help you get on top of your task list and become more productive.

Written by   |   Aug 7 2019

There are many reasons why a company uses Excel over a CRM. It’s cheap, easy to use, something that most people are familiar with and most people think it can do the job.

The main goal of any CRM is to improve business relationships in order to sustain and grow your business. By integrating your CRM with Marketing Automation, SMBs can leverage off the many benefits of automating a marketing strategy. 

Marketing automation is a powerful tool for increasing the revenue of your small business. By working behind the scenes, marketing automation software will help you grow your business at a minimal cost, and most importantly, with significantly reduced effort on your part.

Written by   |   May 8 2019

The Act! Growth Suite is an all-in-one sales and marketing platform designed to provide small and midsize businesses (SMBs) with all the tools they need to successfully run and grow their business.

Written by   |   May 7 2019

Act! now includes CRM and Marketing Automation to create an all-in-one sales and marketing platform that provides everything you need to successfully run and grow your business. 

Integrating social media into your CRM gives you a fast, simple way to help you understand who your customers are and what’s important to themYou can build greater relationships with your customers that can drive sales and increase your revenue. Additionally, the more connected you are with your customers, the more loyal they will be to your brand.

Is your CRM just a place to store your contacts or the most valuable tool in your business? As a small business investing in CRM software, you want to see a return for your dollar. Find out how you can use CRM to reshape the way your business operates and make it the most valuable asset in your business.

Your Act! database can grow very quickly when you’re working in it on a daily basis. Over time, you might notice that your database starts to slow down, you see error messages. Find out how you can easily keep your database in tip top condition.

With the right CRM solution and strategy you can improve your processes for building and maintaining business relationships. This will help to enhance your professional image, build sales and most importantly, free up your valuable time.

The embedded third-party software component of Act! that facilitates licensing services is being discontinued by the manufacturer at the end of 2018. To avoid any interruption in accessing your Act! data, you will need to update Act!. 

Written by   |   Oct 18 2018

The all new Act! version 21 delivers some fantastic new features including Act! Marketing Automation and Dynamic Sales Pipeline Management plus a host of compatibility and productivity enhancements.  To ensure a seamless upgrade, make sure you read our helpful tips.

Many small businesses invest their time, money, and resources into adopting a new CRM system only to realise 6 months later that it’s not being used as intended. With reports showing that CRM can improve a team’s productivity by 50%, how do you as a business owner get these results?

Are you using paper-based systems, spreadsheets or Microsoft® Outlook® to manage your business relationships? If yes, then you are probably spending too much time searching for information. Searching for information wastes time and will make it appear like you don’t value your customers.

Written by   |   Sep 25 2018

Customer Relationship Management is about people and processes. In order for your Act! CRM solution to be a success, it is vital that you assign a CRM Champion to oversee the implementation and deployed use of the CRM across the business to ensure its success. 

Written by   |   Sep 19 2018

Many small business owners start out by storing their customer data in Excel spreadsheets or Outlook. Whilst these tools can fulfill basic needs, most businesses will inevitably struggle to grow without an effective customer management system  Find out how your small business can benefit from using a CRM.

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